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Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

Saturday, July 4

Facebook changed its logo yesterday after a long time since it first change was done in 2005. The social network site refreshed its logo so quietly that you even probably did not get chance to notice it.


Facebook logo new

The company has refreshed the logo for full brand name for identifying its brand but the actual Facebook ‘F’ logo will be the same. The most noticeable difference you will find in the letter “a” which is much cleaner, crisper, and a little less dated.

Facebook logo old

Josh Higgins, Facebook’s Creative Director told Brand New that the company “set out to modernize the logo to make it feel more friendly and approachable” and settled on an update instead of a full redesign.
Source: https://twitter.com/ChrisTauziet/status/615962467428990976/photo/1
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Tuesday, October 7



Facebook is now the legal owner of WhatsApp, following a filing made with the SEC today. This is the final step in a process begun when Facebook announced its intent to acquire the messaging company in February of this year. The Facebook deal passed its final regulatory hurdle when it received EU approval to go ahead with the acquisition of WhatsApp last week.
In the filing, the company details the awarding of 177,760,669 shares of Facebook’s Class A common stock and $4.59 billion to WhatsApp stakeholders, plus 45,941,775 in restricted stock to WhatsApp employees to complete the deal. Koum will join Facebook’s board, and will also match Zuckerberg’s annual base salary of $1, without eligibility for the company’s bonus plan, though he does get a signing bonus of 24,853,468 restricted stock units as incentive for joining. Per the filing, Koum is joining Facebook with no fixed term of employment as part of the arrangement, but all indicators are that he wants to stick around to continue to build WhatsApp as a separate brand under the growing Facebook umbrella.
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Tuesday, September 23

Facebook quietly rolled out a new feature this week allowing page managers to easily toggle between their personal and business pages.
Of course, the ability to switch between pages has been available for a while, but it’s now seamless to do so quickly in various, spontaneous situations such as liking or commenting on a page itself or in a post in the newsfeed.
When adding a new post to a page for which you’re a manager, the default will still be that page;  however, there is now a drop-down option in the upper right corner allowing you to select posting as your personal account or even another business page that you manage.
sej2 Facebook Releases New Feature for Page Managers
Although a seemingly small adjustment, this eliminates several extra steps. Furthermore, when I’m specifically on the SEJ Facebook page but want to comment on one specific update as myself (as opposed to SEJ), I can now easily just switch here rather than having to completely switch identities on Facebook, refresh the page, and relocate the post I was on.
sej6 760x408 Facebook Releases New Feature for Page Managers
This functionality could be specifically beneficial for agencies or brands that manage multiple similar pages for which it could be useful to regularly post or comment on the others’ pages.
It also makes the process more easy for a page manager to interact with their business pages’ posts when coming across them in the newsfeed.
For example, I may be scrolling through my personal newsfeed and notice that someone just commented on one of my brand’s pages, and I now want to respond (as the brand).
Rather than having to take the extra step to go to the page and/or manually switch identities, I can just click the drop-down on the post and respond as the business.

Reference: http://www.searchenginejournal.com/facebook-releases-new-feature-page-managers/116203/
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Monday, December 10


Social media has grown up to a big giant now and its still growing rapidly. It also offers new and meaningful ways for global consumers to engage with people events and brands. According to According to a new social media report, maximum time by consumers is spent on social networks than any other type of sites.
Interestingly, consumers spend 20% of their online time by PC while, 30% of total time online by mobile. Also, the total time spent on social media by PCs and mobile devices in the U.S mounted up to 121 billion minutes in this July, compared to 88 billion in July 2011.
The recent propagation of mobile devices and its connectivity has fueled up the penetration of consumers towards social media. Computers remain as the predominant device to access social media while, time spent with social media on mobile apps and the mobile web has also significantly increased 63 percent in 2012, compared to the same period last year. Facebook remains to be top in the list in terms of penetration, but new social media sites seen hatchling to compete with giants.
In the U.S Facebook remains the most-visited social networking sites by PC, conquering 152.2 million visitors, mobile apps acquire 78.4 million users and mobile web of about 74.3 million visitors.
Facebook proves to be multiple times the size of the next largest social site across each platform. Also, it is the U.S. top web brand, as 17% of time spent online by PC is on Facebook.
There are exploding numbers of social media networks available, and countless number of sites is adding social features. Facebook and Twitter continues to remain as the most popular social networking sites amongst many and surprisingly, Pinterest emerged as one of the stars in social media for 2012, showing off the largest YOY increase in having unique audience as well as time spent of  any social network across PC, mobile web and apps.
Image courtesy: Nielsen


Read more: http://www.dazeinfo.com/2012/12/08/social-media-report-2012-facebook-dominance-in-the-u-s/#ixzz2EepfmPVm
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Tuesday, August 30

It's raining lucrative jobs at NIT Warangal which has had the best placement season so far. The 51-year-old institute started its recruitment drive on August 15 and already has a 21-year-old fourth year BTech computer science student securing the highest ever pay package of Rs 45 lakh per annum.

The offer, made by Facebook, has created a record of sorts here. The institute confirmed that the student will be joining the technical wing of the social networking giant, as soon as he completes his course in March next year.

This has set a new benchmark at NIT Warangal in that the highest salary any student from the institute had bagged so far was Rs 20 lakh per annum. From the 2010-11 batch as many as three students had got jobs that paid them Rs 20 lakh per annum, sources at NIT said. It is not just the 21-year-old whizkid who has bagged a hefty package this year.

According to sources, the salaries offered to students so far range anywhere between Rs 5 to Rs 12 lakh per annum. The recruitment process for this year that started on August 15 is expected to last till March 2012. Sources said that most of the recruiters so far are IT companies.

About 30 students from computer science stream of the institute have already been recruited. Eight companies have come in for recruitment in the first round so far. According to NIT officials, this year other than the usual brand of companies several new ones have expressed interest in hiring. "Companies have now shed the recession blues completely and are looking for fresh candidates to recruit.

Many of them like Microsoft, Amazon, Oracle and Google could recruit more number of freshers than they did last year," said a senior professor from the institute. Last year, 92% students from the B Tech batch of the institute and 50 % students from M Tech batch were recruited by companies.

The average pay package offered by companies last year was between Rs 6 and Rs 7 lakh per annum. The institute officials are expecting a considerable increase in the pay packages this year. NIT professors said that this year, several companies have been vying for the first interview slots with students.

"Most of the IT companies are willing to pay really well to bright students who get absorbed in the first or second interview. The companies who come for interviews later could offer bigger packages to students. We'll have to wait and watch what the salary trend this year is," said an official from NIT.



Source: Techgig
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Thursday, July 21

silentbarn
Facebook has made commenting a richer experience by adding video, photo and website info. It’s a small change, but a rather cosmetic one.
This would have been particularly useful for me the other day. A friend had posted something on Facebook about Weezer, and I felt the urge to tell that friend that the band was hosting a cruise in January. So I commented with a link to a story about the event. The result? An ugly, sprawling URL marring her wall.
This week though, Facebook made a small tweak to cure this. Now, when you comment on a post with a URL, Facebook will pull in a video player, a thumbnail or an overview of the website that you’re linking to. You can also choose to nix the preview.
The change isn’t life-altering, but it certainly makes your wall much lovelier.



Source: http://www.techgig.com
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Wednesday, July 20

Hundreds of new Google+ users are now following Johnson's account, but it isn’t because of his ad. Rather, it’s because it has been revealed that Facebook banned his ad account.

Facebook Bans Google Plus Ad

He went on Google+ and asked people what they thought of his idea before he ran it. Interestingly, Facebook offers an option of putting your ad in front of people interested in Google – who knows how long that will last now that they are in competition.

Is Mark Zuckerberg protecting his number one follower status on Google+, or is Facebook just banning ads for Google's new social network competitor?

Facebook has already blocked migration tools allowing users to port their connections at Facebook over to Google+. Now it appears they are getting aggressive in the ad department.

As Johnson notes on his Google+ page, Facebook banned his entire advertising account and gave the following reason - or lack of reason:

"Your account has been disabled. All of your adverts have been stopped and should not be run again on the site under any circumstances. Generally, we disable an account if too many of its adverts violate our Terms of Use or Advertising guidelines. Unfortunately we cannot provide you with the specific violations that have been deemed abusive. Please review our Terms of Use and Advertising guidelines if you have any further questions."

The advertising guidelines at Facebook state they "may refuse ads at any time for any reason, including our determination that they promote competing products or services or negatively affect our business or relationship with our users."

Banning his entire account seems a little stiff and suggests Facebook is actually concerned with Google's current social project.

Johnson has gotten more than he could ever have hoped from this Facebook ad. One of his posts at Google+ has 984 pluses, is being shared over 1,000 times, and has 350 comments. If Facebook had just let this one go, it may not have gotten so much attention.

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Facebook (World website Rank: 2 | Social Networking Rank: 1)
Facebook is a social network service and website launched in February 2004 that is operated and privately owned by Facebook, Inc. As of July 2010[update] Facebook has more than 500 million active users. Facebook was founded by Mark Zuckerberg with his college roommates and fellow computer science students


Twitter (World website Rank: 9 | Social Networking Rank: 2)
Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users’ messages called tweets. Tweets are text-based posts of up to 140 characters displayed on the user’s profile page.


LinkedIn (World website Rank: 22 | Social Networking Rank: 3)
LinkedIn is a business-oriented social networking site. Founded in December 2002 and launched in May 2003, it is mainly used for professional networking. As of 2 November 2010 (2010 -11-02), LinkedIn had more than 80 million registered users, spanning more than 200 countries and territories worldwide


MySpace (World website Rank: 37 | Social Networking Rank: 4)
MySpace is a social networking website. Its headquarters are in Beverly Hills, California. Myspace became the most popular social networking site in the United States in June 2006. According to comScore, Myspace was overtaken internationally by its main competitor, Facebook, in April 2008. Myspace employs 1,000 employees, after laying off 30 percent of its workforce in June 2009


Digg (World website Rank: 122 | Social Networking Rank: 5)
Digg is a social news website. Formerly, the site’s cornerstone function consisted of letting people vote stories up or down, called digging and burying, respectively, but as of Digg v4, the “bury” function has been removed. Digg’s popularity has prompted the creation of other social networking sites with story submission and voting systems. The website traffic ranked 122nd by Alexa.com as of November 13, 2010. Quantcast estimates Digg’s monthly U.S. unique visits at 15.1 million


Orkut (World website Rank: 86 | Social Networking Rank: 6)
Orkut is a social networking website that is owned and operated by Google Inc. The service is designed to help users meet new friends and maintain existing relationships. The website is named after its creator, Google employee Orkut Büyükkökten. Although Orkut is less popular in the United States than competitors Facebook and MySpace, it is one of the most visited websites in India and Brazil.


Hi5 (World website Rank: 135 | Social Networking Rank: 7)
Hi5 is a social networking website. The company was founded in 2003 by Ramu Yalamanchi. Quantcast reports Hi5 has 2.7 million monthly US visitors and 46.1 million global visitors


Badoo (World website Rank: 137 | Social Networking Rank: 8)
Badoo is a multi-lingual social networking website, managed out of a London headquarters, but owned by a company in Cyprus. The site allows users to create profiles, send each other messages, and rate each other’s profile pictures at no cost, but charges fees for features which are designed to make the user’s profile more visible to other users, thereby increasing the opportunities to attract attention. Charging for these enhanced visibility features is the site’s primary business model.

Badoo includes a geographic proximity feature, which identifies users’ locations based on analysis of their network connection. This lets users know if there are people near to their current location who may wish to meet.


StumbleUpon (World website Rank: 159 | Social Networking Rank: 9)
StumbleUpon is a discovery engine (a form of web search engine) that finds the best of the web, recommended to each unique user. It allows its users to discover and rate Web pages, photos, and videos that are personalized to their tastes and interests using peer-sourcing and social-networking principles.


Ning (World website Rank: 159 | Social Networking Rank: 10)
Ning competes with social sites like MySpace, Facebook and BigTent by appealing to people who want to create their own social networks around specific interests with their own visual design, choice of features and member data. The central feature of Ning is that anyone can create their own social network for a particular topic or need, catering to specific membership bases.

At its launch, Ning was a free-form platform for the development and hosting of open-source “social applications.” The source code for Ning applications was available to users, and the service made it easy for anyone to fork a Ning application, modify its PHP code and run it as their own. Applications included photo albums, blogging software, and many for sharing business reviews. In late September 2006, Ning narrowed its focus to offering a group website, a photos website, and a videos website for people to copy and use for any purpose.


NetLog (World website Rank: 271 | Social Networking Rank: 11)
Netlog (formerly known as Facebox and Bingbox) is a Belgian social networking website specifically targeted at the European youth demographic.
The site was founded in July 2003 in Ghent, Belgium, by Lorenz Bogaert and Toon Coppens, and as of September 2010[update] has 70 million registered users across 25 languages. On Netlog, members can create their own web page, extend their social network, publish their music playlists, share videos, post blogs and join groups.


MeetUp (World website Rank: 519 | Social Networking Rank: 12)
Meetup.com (also called Meetup) is an online social networking portal that facilitates offline group meetings in various localities around the world. Meetup allows members to find and join groups unified by a common interest, such as politics, books, games, movies, health, pets, careers or hobbies. Users enter their ZIP code (or their city outside the United States) and the topic they want to meet about, and the website helps them arrange a place and time to meet


Friendster (World website Rank: 701 | Social Networking Rank: 13)
Friendster is a social networking website. Its headquarters are in Morgan Hill, California. The service allows users to contact other members, maintain those contacts, and share online content and media with those contacts. The website is also used for dating and discovering new events, bands, and hobbies. Users may share videos, photos, messages and comments with other members via their profile and their network.

Friendster has over 115 million registered users and over 61 million unique visitors a month globally. The website receives approximately 19 billion page views per month, and is in the top 600 global websites based on web traffic.


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Thursday, July 14

First, add xmlns:fb="http://www.facebook.com/2008/fbml" to your xmlpackage like this.....
Code:
<PackageTransform>
<xsl:stylesheet version="1.0" xmlns:xsl="http://www.w3.org/1999/XSL/Transform" xmlns:aspdnsf="urn:aspdnsf" exclude-result-prefixes="aspdnsf" xmlns:fb="http://www.facebook.com/2008/fbml">


Second, create a product link variable....
Code:
<xsl:param name="pLink" select="aspdnsf:ProductLink(ProductID, SEName, 0)" />


Third, add this code where you want the "like" button to show up. change the width if needed and of course hard code your root domain....
Code:
<div id="fb-root"></div>
<script>
  window.fbAsyncInit = function() {
    FB.init({appId: 'your app id', status: true, cookie: true,
             xfbml: true});
  };
  (function() {
    var e = document.createElement('script'); e.async = true;
    e.src = document.location.protocol +
      '//connect.facebook.net/en_US/all.js';
    document.getElementById('fb-root').appendChild(e);
  }());
</script>


<div style="padding:25px 0 0 0;" align="left">
<fb:like href="http://www.pinupshoes.com/{$pLink}" layout="standard" show_faces="false" width="300" action="like" font="arial" colorscheme="light"></fb:like>
</div>
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Friday, July 8

Now, you can easily check your Facebook account at your work place without the fear of being caught by your boss. A website developed by a university student allows you to automatically convert your Facebook news feeds into an Excel spreadsheet, reports the Herald Sun.

Users can instantly see what their friends are up to on Facebook with updates appearing as new spreadsheet rows. Uploaded pictures and videos can be viewed by hovering over the entries, and users can interact by "liking" the updates with a simple click on the spreadsheet.

The page, with its intentionally corporate look, is slyly titled "daily cash reconciliation" so wasting work time appears to nosy onlookers as diligent financial work. The HardlyWork.in site was created by Yale computer science major Bay Gross, 20, after a friend doing a government internship told him she had to wait until after work to read his Facebook updates


Source: Yahoo Finance News

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Friday, July 1


How can you increase Facebook fans / friends / likes? Simply buy Facebook fans. Showing off a large number of Facebook fans has become a status symbol of your site community and people are buying  Facebook Fans to increase Facebook fan numbers. A whole new business model has developed for Facebook marketing services.

Where to Buy Facebook Fans / Likes / Friends

Here are some popular services which will increase Facebook fans for a price.
  1. Usocial Facebook Marketing – starting with only $197, they bring you 1,000 brand new targeted Facebook fans. For $8997.30 as a limited time offer, they get you 250,000 brand new targeted and real Facebook fans to your existing account or new account, delivered within several months. They also have custom packages to deliver upto 20 million Facebook fans!
  2. SocialKik - For non targeted fans – 1000 fans for $59, upto 50000 fans for $999. For targeted fans – 1000 fans for $79, upto 50000 fans for $1199. No bots nor spamming done and all orders are covered under a Money Back Guarantee.
  3. FacebookFans – In starter Silver plan for $39.97, buy 1000 Facebook Fans wherein 1000 Targeted Real Human Visitors will be invited to your fanpage! A choice of US or UK fans. In Gold plan, buy 5000 Facebook fans for $99.97.
  4. SocialPromotionz – Starting trial package for 500 targeted facebook for $40; you can buy upto 10000 Facebook fans for $740. All from USA.
  5. Fanbullet – Starting $79.95, will deliver 1000 real and targeted Facebook Fans (Likes) direct to your Facebook fan page within 2-4 weeks. Get 5000 Followers for $329.95 on your business or personal page within 4-6 weeks!
  6. Fanpage Hookup – For Non targeted fans – 500 fans for $74, and upto 25,000 fans for $1199. For targeted fans, 1,000 Facebook Fans for $174 and upto 25,000 Targeted Fans for $1699
  7. Webtraffic2010 – Starting at 300 fans for $14.99, they will sell 10000 Facebook Fans for $409.
  8. MyFBfans –  Starting at $29 for 2000 real fans in a week. Upto 50000 fans for $399!
  9. GetFansNow – Starter bronze plan with 1000 fans/likes for $97 and Gold plan of  5000 fans/likes for $247
  10. GettyFans – 1,000 Facebook Fans / Friends / Likes for $117 and upto 15,000 Facebook Fans / Friends / Likes for $557

Note that targeted fans are more expensive than non targeted fans. US and UK fans seem to be in extra demand and cost more. And obviously, the larger the number of fans for sale, the longer they will take to add to your account.
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Wednesday, April 27

21 ways to get more fans for your Facebook fan page

#1: Embed Widgets on Your Website

Select from a number of the new Facebook Social Plugins and place them on your website and blog. The Fan Box widget is now the Like Box and it works well to display your current fan page stream and a selection of fans - see screenshot below with Whole Foods Market Facebook Like Box. I would recommend adding a title above the box encouraging visitors to your site/blog to click the “Like” button (which makes them a Facebook fan).
You might also consider the Live Stream widget for more advanced uses, particularly on an FBML custom tab of your fan page itself. The Live Stream widget allows Facebook users to add their comments to a live event, for example, and that activity pushes out into their stream.

#2: Invite Your Email and Ezine Subscribers

Assuming you have an opt-in email list, definitely send out an invitation to your subscribers via email (several times, over time) letting them know about your fan page and encouraging them to join. Ideally, provide them with a description of the page and an incentive to join.
Be sure to have the Facebook logo/badge appear in your HTML newsletters. Instead of the usual “Join our Fan Page,” say something creative like “Write on our Facebook wall,” or “Join our Facebook community,” or “Come add your photo to our Facebook group” (where “group” is actually your fan page). Users have to be a fan in order to interact with your fan page in this way.

#3: Add to Your Email Signature Block

Instead of promoting your Facebook personal profile (if you do), include a link to your fan page in every email you send out. If you use web-based email, check out the Wisestamp signature addon.

#4: Make a Compelling Welcome Video

Create an attractive landing tab (canvas page) with a video that explains exactly a) what your fan page is about, b) who it’s for and c) why they should become members.  The result: you’ll increase your conversion rate from visitors to fans. One ofmy favorite fan page welcome videos is by Steve Spangler, the Science Guy! After watching his video, you can’t help but want to join!
(By the way, with the new Facebook changes, if your custom welcome tab and video talk about clicking the “Become A Fan” button, you may want to change the wording to “click the Like button” now).

#5: Use Facebook Apps

I recently tested a new live video-streaming app called Vpype. The app adds a tab to your fan page called “Shows” and when you broadcast as your fan page, everyone can view by default. (You can also broadcast as your personal profile and selectively invite friends/friend lists). I wrote up a review of this app here. By announcing via Twitter, your personal Facebook profile, your blog and your email list,you can broadcast regular live Internet TV shows from your fan page and create much buzz.
Another example of app integration is Target’s “Bullseye Gives” campaign. Target had their fans vote on which of ten charities they most wanted to see the company donate to. By voting, a post goes out onto your Facebook wall and into the News Feeds of all your friends, thus providing Target with valuable exposure. (For custom apps, see companies like Buddy Media, FanAppz, Wildfire Apps, Involver,Virtue, Context Optional.) [UPDATE: Thank you to Context Optional, the creators ofTarget’s “Bullseye Gives” campaign!]

#6: Integrate the Facebook Comment Feature

My favorite example of this is the t-shirt company Threadless. On their landing tab (canvas page), you can view and purchase t-shirts as well as Like and comment on any item and choose to have that comment posted to your Facebook profile, as shown in this screenshot:
Threadless actually has their landing tab set up so visitors don’t have to become a fan to purchase/comment/interact. Yet they have organically built well over 100,000 fans.
As users comment on items, that activity is pushed out into their stream (profile wall and their friends’ News Feeds), which creates valuable viral visibility for your fan page.

#7: Get Fans to Tag Photos

If you host live events, be sure to take plenty of photos (or even hire a professional photographer), load the photos to your fan page and encourage fans to tag themselves. This, again, pushes out into their wall and friends’ News Feeds, providing valuable (free!) exposure. And, a picture says a thousand words – we notice the thumbnails in our feed more than text. 

#8: Load Videos and Embed on Your Site

Facebook’s Video feature is extremely powerful. You can load video content to your Facebook fan page, then take the source code and embed on your blog/website. There is a “Become a Fan” button right in the video itself. For an excellent tutorial, see Nick O’Neil’s post: How To Get Thousands of Facebook Fans With a Single Video.
[UPDATE: Since Facebook changed the Become a Fan button to the Like button,embedded Facebook videos now display a white watermark hotlink of the Facebook name in the upper left corner of the video player - see first screenshot below. This is a clickable link that goes to the original video page on your fan page. If the visitor to your site clicks through to Facebook from your video, and they are logged into Facebook at the time, they will see a Like button at the top left corner of the video player - see second screenshot below.]

(Screenshot shows example of an embedded Facebook video on an external site)
(Screenshot shows the same video on the original page of the fan page with the Like button)

#9: Place Facebook Ads

Even with a nominal weekly/monthly budget, you should be able to boost your fan count using Facebook’s own social ad feature. It’s the most targeted traffic your money can buy. To buy an ad, scroll to the foot of any page inside Facebook and click the link at the very bottom that says “Advertising.” From there, you can walk through the wizard and get an excellent sense of how many Facebook users are in your exacttarget market.
Then, when you advertise your fan page, Facebook users can become a fan (click the Like button) right from the ad as shown in the screenshot below. Additionally, Facebook displays several of your friends who have already liked you, thus creating social proof.
My book with Chris Treadaway, Facebook Marketing: An Hour a Day (Sybex) contains comprehensive instructions on maximizing your marketing through Facebook social ads.

#10: Run a Contest

This is somewhat of a gray area because Facebook changed theirPromotional Guidelines last year. Essentially, you need prior written permission from Facebook and need to be spending a significant amount on ads per month. However, you CAN require Facebook users to become a fan of your fan page in order to enter a contest, sweepstakes, drawing or competition. See these two postsfor further explanation. PLUS, good news: you CAN run contests and sweepstakes with the use of the apps created by Wildfire App.

#11: Link to Twitter

Link your Twitter account to your Facebook fan page and automatically post your Facebook content to Twitter. You can edit what gets posted, choosing from Status Updates, Photos, Links, Notes and Events.
You have 420 characters on the Facebook publisher and 140 on Twitter. In the tweet that goes out, Facebook truncates your post past a certain character count and inserts a bit.ly link back to your fan page. To track click-through stats on that link, just paste the bit.ly link that Facebook created for you in your browser’s address bar and add a “+” sign to the end. This works for any bit.ly link!
I also recommend you promote your Facebook fan page on your Twitter background and possibly in your Twitter bio/URL field too.

#12: Get Fans to Join Via SMS

Your fans can join your fan page via text message! You’ll need to get your first 25 fans and secure your username. Then, to join your fan page, Facebook users just send a text message to 32665 (FBOOK) with the words “fan yourusername” OR like yourusername (without the quotes).
This feature is ideal when you’re addressing a live audience, say. Have everyone pull out their mobile phones and join your fan page on the spot! This would also work well for radio or TV. (Note that this only works for Facebook users with a verified mobile device in his or her account.)

#13: Use Print Media

Look at every piece of print media you use in your business. Your Facebook fan page (as well as Twitter and any other social sites you’re active on), should be clearly displayed. Put your Facebook fan page link (and the logo) on your business cards, letterhead, brochure, print newsletter, magazine ads, products, etc.

#14: Display at Your Store/Business

If your business is run from physical premises, put a placard on the front deskletting your customers know you’re on Facebook. Ideally, you have a simple, memorable username. Incentivize customers to join right away via their mobile device and show you/your staff the confirmation for some kind of instant reward!
You might give out physical coupons promoting your fan page. For restaurants, put the Facebook logo, your username and a call to action on your menus.
I was at a hotel in San Francisco last fall and they had a placard in the elevators promoting their presence on Facebook and Twitter. The sign was very noticeable because of those ubiquitous Facebook and Twitter logos/colors!

#15. Add a Link on Your Personal Profile

If you’d like to promote your fan page to your Facebook friends, just under your photo on your personal profile there is a section to write something about yourself. I call this the “mini bio” field and strongly suggest adding a link to your fan page like so:
Be sure to format the URL with http:// otherwise it will not be clickable with just the www’s. You have a limited amount of characters, so keep it succinct and leave out the www’s. You can put in hard line breaks though to make the content easier to read.

#16: Add a Badge/Button to Your Profile

Using an app like Profile HTML or Extended Info, you can create your own custom HTML, including a Facebook badge and/or graphic embedded, as shown in the screenshot below:

#17: Use the Share Button

The Share button is all over Facebook and is a very handy feature. It only works for sharing on your personal profile. So periodically go to your fan page, scroll toward the bottom left column and click the “Share+” button. Add a compelling comment along the lines of exciting news, recent changes, special incentives, etc., happening on your fan page and invite your friends to join if they haven’t already. I find the Share button far more effective than the Suggest to Friends approach. (And, if you’d like to Share content from the web on to your fan page vs. profile, I highly recommend using theHootlet bookmarklet tool at HootSuite.com).

#18: Use the @ Tag

As long as you’re a fan of your own fan page, you can “@ tag” it on your own personal profile wall. From time to time, you can let your friends know about something happening on your fan page by writing a personal status update that includes tagging your fan page with an @ tag. Simply start typing the “@” symbol and the first few letters of your fan page name (this works whether you have your user name registered or not), and it will appear from a drop-down menu to select. This then makes it a nice, subtle hyperlink that your friends can choose to click on.

#19: Autograph Posts on Other Walls

A subtle way to gain more visibility for your fan page is to add an @ tag for your fan page when writing on your friends’ walls as a way to sign off.
I would use this one sparingly and, again, monitor the response from your friends. I have never been a fan of adding a signature block on Facebook wall posts because our name and profile picture thumbnail are always hyperlinked right back to our profile anyway. But the simple @ tag could be effective.

#20: Autograph Other Fan Pages

As with adding your fan page @ tag to posts you make on your friends’ walls, you could equally use the same technique when posting on other fan pages. This needs to be used with discretion and I would advise against doing this on any potentially competing fan page!

#21: Maybe Use “Suggest To Friends”

I won’t rule this one out completely as it does depend on how many friends you have, your relationship with your friends, how often you suggest fan pages/friends to your friends, etc (see ‘The Big Myth’ above). But I do recommend monitoring the response to this technique – perhaps simply by asking for feedback in your status update.
So, these are just 21 ways to create strategic visibility and promote your Facebook fan page.



Source: http://www.socialmediaexaminer.com/21-creative-ways-to-increase-your-facebook-fanbase/
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